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Brand Strategist at First Excelsia Professional Services Limited

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First Excelsia Professional Services Limited – Our client, a major player in the technology industry seeks to recruit suitable candidates to fill the position below:

Job Title: Brand Strategist

Location: Lagos
Employment Type: Full-time

Summary of Job Description

  • Gather feedback from sales and analyze consumer behaviour to define the company’s positioning
  • Craft our differentiation strategy
  • Create guidelines that define our company’s voice both online and offline (including terminology and slogans)
  • Conduct competitive research to identify the company’s strengths and weaknesses
  • Design promotional campaigns for new products and markets
  • Develop the company’s social media strategy
  • Assess the performance of our advertising campaigns and events
  • Analyze market trends and identify new opportunities and challenges

Requirements

  • B.Sc / M.Sc in Marketing or relevant field with 5 – 7 years work experience.
  • Work experience as a Brand Strategist or similar role in Marketing
  • Portfolio of brand-building projects is a plus
  • Excellent understanding of the full marketing mix
  • Experience developing marketing strategies based on market segmentation
  • Creative & Data-driven thinking
  • Communication and writing skills

Application Closing Date
19th December, 2020.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the “Job Title” as the subject of the email.

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